ABOUT US
Ality Private Office is a partnership set up by a group of professionals with experience in multiple fields of industry. Our aim is to provide services traditionally only available to Ultra High Net Worth clients, who are willing to fund a private office for themselves by setting up a company and office to manage their lifestyle in both a professional and private capacity. Our office is set up to cater for a new generation of clients in line with the single family office model but at a single cost on an annual membership basis, designed to make use of economies of scale.
OUR VALUES
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OUR VALUES
At Ality, our reputation is paramount and we are totally committed to each and every client. We work for our clients in a unique and dynamic way which is designed and focused around them, bespoke to their individual needs, providing an exclusive and exceptional service, always going above and beyond in any capacity required.
THE WORLD’S MOST EXCLUSIVE EXPERIENCES
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SERVICES
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BUSINESS FACILITIES
London based office in W1. The office can be used as a postal address by clients for privacy and convenience. Access to private board rooms, video conferencing and secure printing at our office.
CONCIERGE & LIFESTYLE SUPPORT
Including but not limited to: special asset purchases, staff recruitment/payroll/PAYE, private members club applications, travel reservations/bookings, private jet & yacht charters or acquisitions, invitations, access and ticketing to VIP events.
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PERSONAL CLIENT PA
All clients are provided with a Personal Assistant in order to assist with day-to-day requests, full service offerings and bespoke assistance as required.
REAL ESTATE
Advisory services specialising in property purchase, acquisitions, investment, lettings and sales/disposal. We have over 40 years of cumulative experience in the UK real estate market and access to many different types of investment opportunities within the UK, tailored to the clients’ interests and requirements. From £400p/w rentals to £100m developments, the team operates at all levels to suit our clients’ needs.
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BUSINESS ADVISORY
Bespoke research and reporting, corporate representation, business planning assistance, identifying and appraising direct investment opportunities, assessing and evaluating shareholders’ agreements. We believe that every investment regardless of whether it’s £10,000 or £100,000,000 should be checked, reviewed and analysed to make sure it looks healthy before proceeding.
CHARITABLE AND PERSONAL DEVELOPMENT
Supporting clients with new or existing charitable work. From supporting already established charities via client partnerships and ambassadorships, to setting up their own charitable foundations, Ality is committed to assisting our clients’ in this area. As a member of the office, our clients’ have access to personal development opportunities such as education, life skills and time management in order to build for their future.
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ADMINISTRATION
Introductions to our trusted professionals, providing legal and/or other assistance as required. Liaison services with our trusted consultants, including networking and partnerships. Household auditing (insurance/utilities/cost saving), day-to-day executive assistance and planning integration.
LOGISTICS
Freight handling, luggage forwarding, travel security and specialised insurance, country and location checks, visa, consular and relocation services. Understanding and managing logistical support for clients provided at short notice to assist with busy and tight schedules.
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SOCIAL MEDIA AND PARTNERSHIP OPPORTUNITIES
(if required) Support with sweat equity opportunities and partnerships (supporting brands in return for part ownership/shareholding in the business, without financial investment).
SECURITY SERVICES
Along with our partners, Ality Private Office has experience in all areas of security services. Whether providing our clients’ and their families with close protection, securing their properties, protecting assets, or full cyber security assistance, we have you covered. Our relationships extend from day-to-day security and drivers to full military protection, including a cyber security team who can carry out a Security Vulnerability Assessment (SVA) for our clients.
THE TEAM
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STEVEN MURAD
As an entrepreneur, Steven is involved in a multitude of businesses. From investment, retail and property development, he has vast experience in various industries both in the UK and abroad. With an intense focus on client relations, Steven is extremely personable with an exceptional attention to detail, always putting the client first. -
SAM SIMPKIN
Having served as COO of PGS multi-family office, and CEO of PGS Estates, Sam has a wealth of knowledge and experience in running a Private Office and tending to all clients’ needs. Over the past 15 years, Sam has proven to be extremely dedicated, hard working and focused, continuously building long lasting business relationships.
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DANIEL ORGEL
Since graduating with a Real Estate degree, Daniel has gone on to gain a wealth of knowledge and experience within the property market. After working in both commercial and residential agencies, Daniel spent 6 years working as a senior member in a multi-family office assisting ultra-high net worth clients with all their property requirements. Daniel has built up an extensive network of clients, contacts and long lasting relationships.
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ALANOUD ALRASHEED
TESTIMONIALS
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“Working with Ality has been a pleasure. They have full commitment to their clients at all times, focusing on quality and efficiency, always delivering for their clients. Ality work in a very professional manner. They are extremely diligent and trustworthy and my working relationship with Steven and the team has developed into a long lasting friendship.”
Antonio Rüdiger
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"I have had the pleasure of working with Sam on over 200 property transactions. Sam is one of the most passionate, knowledgeable, and experienced property advisors in the industry. He handles matters with a fine balance of professionalism and a personal touch, while looking after clients' best interests."
Nic Tiong, Healy’s LLP
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"I have worked with Sam for many years and his ability to look after his clients, structure deals and find solutions using creative thinking and his vast knowledge of the industry make him quite unique in his ability to generate wealth. I also know Steven very well and they are both professional and friendly and so excellent business partners and advisors."
Vidhur Mehra, Benham & Reeves
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I have had the pleasure of knowing and working with the Ality team for many years, and I have always found them to be knowledgable, professional, honest and totally client focussed. Their networks are exceptional, as are their work rate… on top of this, Sam and Steve are great fun to work with, so all told a winning combination!
Marcus Allen, Cult Wines
NEWS & UPDATES
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Billionaires now prefer to rent rather than buy in central London
Multi-millionaires and billionaires now prefer to rent than buy in London because of soaring levels of stamp duty, “excessive state scrutiny” and fears of a future Labour government, a report claims today.
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This $300 Million London Mansion Is Now the World’s Most Expensive Home for Sale
London’s most expensive home is up for sale, according to Quartz. Set on four private acres in Regent Park, one of the city’s eight royal parks, the home’s reported asking price is about $300 million, or £250 million. If sold at this price, it would be the most lucrative real estate deal in the city’s history (the record is currently $252 million, or £210 million).
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The world’s most eco-focused yachts
From hybrid engines to high-tech wastewater treatment, new developments in naval architecture and design are helping superyachts reduce their environmental impact. Such topics are placed under the spotlight each year at the Superyacht Design Festival and this year will be no different with a panel of designers addressing the realities of a fossil-free future.
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Ten futuristic cities set to be built around the world
As a 170-kilometre-long mirrored megacity in the Saudi desert makes headlines, here is a roundup of 10 futuristic cities currently being planned across the globe.
GIVING YOU THE FREEDOM OF TIME
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